PROJECT
MAC x DEBENHAMS
Event by Bayy Agency
Rodney's were the sole suppliers to the MAC x Debenhams pop up store activation to launch their collaboration. Rodney's supplied hyper-realistic cakes for the entire event, where they showcased all of MAC's hero products as cake! There was a total of 250 products ranging from chocolate lip gloss to cake replicas of their hyper-real serumizer and world famous foundations.
In August 2023, Rodney's proudly crafted 250 in-house products, delivered directly to a central London location by our dedicated team. The cakes were featured on both the brand's social media platforms and showcased by prominent public and influencer guests. The pop-up event was themed #CAKEDINMAC, highlighting our hyper-realistic baked goods.
Each cake was meticulously designed to replicate the shape and size of original products, displayed on stands that mirrored their real, including a diverse array of foundation shades and eye shadows, along with standout items presented as if still in their original packaging.
